Theming the Thrills Chapter 5: The Future This final chapter looks at the use of technology as the medium in which the industry will travel into the future. Research has enabled the discovery of many opinions, regarding the future of […]
Theming the Thrills Chapter 4: Theming the Industry “Amusement parks of old most likely themed their rides to make things more exciting, more interesting. Walt Disney themed his attractions to allow one to escape into a blissful world of nostalgia […]
Theming the Thrills Chapter 3: Theme Parks & Service Marketing This chapter demonstrates the many theories and practices of marketing, in particular relation to service marketing and the extended marketing mix. The sheer size of many theme parks, especially the […]
Theming the Thrills Chapter Two Theme Parks & Leisure Stimulation “Theme parks are commonly perceived as attractions where visitors can participate in a number of, often high-thrill white knuckle, rides. However, theme parks are broader than just places for thrill-ride […]
Theming the Thrills Chapter One An Introduction In today’s increasingly diverse market, the need for product differentiation in the leisure industry has become vital as a source of competitive advantage between different organizations. Visitor attractions, with particular emphasis on theme […]
The Trolley Park may have been America’s first amusement park. These parks started in the 19th century and rose in popularity when Charles J. Van Depoele created an electric trolley pole which could power a trolley car. This new invention […]
ORLANDO, FL — Have you ever gone to a theme park and wondered, “How did they do that?” Now you can find out, in Theme Park Engineering. This fun new online class surveys everything about the design of theme park […]
This story is reasonably accurate, although most definitely hearsay and quite possibly exaggerated. But it is worth repeating because there is a good life lesson in this story: Many years ago there was a college student who wanted to become […]
The Waiting Game By Will Wiess “We spent a whole afternoon and only rode two rides. I’m sure you can understand our disappointment.” “We paid close to $50 a person to wait in line for almost an hour…I plan to […]
by Nate Naversen This is a story of how I got my first job with the Walt Disney company. It’s a story of perseverance and how I managed to turn failure into success in my job search. Now just for […]
How is a new themed attraction generated within the theme park industry? The Central School of Speech and Drama, London by Lynsey Brown Introduction My college experience as a scenic constructor within the theatre industry has encouraged me to find […]
A study into the use of theming and design as a marketing medium to enhance the visitor experience at theme parks. RJ Cumberworth BA (Hons) Leisure Management Birmingham College of Food, Tourism & Creative Studies March 2001 Preface & Acknowledgement […]
