Press ReleaseUncategorized

One of the great stories of conservation and animal advocacy in the past century is Jane Goodall’s action to protect chimpanzees and inspire action to preserve the natural world. And that story continues as Becoming Jane: The Evolution of Dr. Jane Goodall, an exhibition for National Geographic Museum has been named an overall winner of the American Alliance of Museum’s 32nd Annual Excellence in Exhibition Competition.

The AAM competition highlights outstanding exhibitions developed by museums, zoos, aquariums and receives entries from the world’s top institutions.

Falcon’s Creative Group, the themed entertainment design company behind several media experiences at the exhibition, provided original content and unique solutions for a voice-activated interactive, a human-scale hologram, a 3D immersive theater, and more. Falcon’s Vision® headset, a custom augmented reality experience, also made its debut. Falcon’s celebrates the award as a triumph for the National Geographic Museum and close collaborator, the Jane Goodall Institute.

“Through each endeavor with National Geographic Museum, we challenge ourselves to innovate the format and exceed visitor expectations,” said Jason Ambler, VP of Falcon’s Digital Media. “This award signifies that we achieved our goal.”

The exhibit is a hands-on, transportive multimedia exhibition celebrating Dr. Goodall’s extraordinary life and work. Visitors can explore her early years through beautiful storytelling, iconic photography and a multiscreen experience. Guests are invited to venture onto an immersive projection of Tanzania’s Gombe Stream National Park where she performed her famous behavioral research on chimps.

Visitors will also meet a life-size hologram of Dr. Goodall, enter a re-creation of her research tent, and learn about her current role providing leadership in community-centered conservation and youth empowerment.

Currently paused during the global pandemic, the exhibition has released a digital version of the tour available on the National Geographic Museum website.

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