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Daily Archives: January 12, 2021

Team building

Five Things Your Marketing Team Wants in a New Attraction

Press ReleaseBy Barbara DrahlJanuary 12, 20214 Comments

Picture this: You’ve just endured countless hours (or has it been weeks—months, maybe?) of creative charrettes, late nights of design revisions and updates to the proposal for your next big guest experience project—and now you’re ready to get organizational buy-in. One of your key stakeholders—and most critical partners—is the marketing team. Sure, it’s their job…

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