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In this episode of the Themed Attraction Podcast, Freddy and Mel sit down with Bob Rogers, founder and chairman of BRC Imagination Arts. Bob traces his journey from performing magic at Disneyland to creating beloved experiences like Impressions de France and Back to Neverland, sharing colorful lessons from mentors Marty Sklar, Buzz Price, and Don Iwerks. With warmth, wit, and some surprising Disney stories, he reveals why the best attractions do more than entertain: They connect the heart of a subject with the heart of an audience and help visitors leave changed. He also introduces Deep Story, his practical new guide to creating transformational visitor attractions.
Connect with Bob @BobRogersCreates on Instagram, shake hands with him on LinkedIn, and order Deep Story atBobRogers.com/deep-story.
Show hosts: Mel McGowan & Freddy Martin
Show design & production: Barry R. Hill
Theme music composed by Rob Watson, closing music by the Lost Dogs.
Give us a shoutout on Apple Podcasts and wherever you listen to us; we love the attention, and browse www.themedattraction.com for even more on the attractions industry. Thanks for listening!








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