Connected storytelling: extending narrative beyond the boundaries of a themed attraction

As public discourse about the frequently misunderstood, so-called ‘metaverse’ becomes more common, the conversation will naturally extend to the world of themed and immersive entertainment. While large-scale brands and organisations will almost certainly seek to own as much of the consumer’s attention within this new set of spaces as possible, it may be best to look upon its development as an addition to the storytelling toolkit. Along with skills like architecture, landscaping, attraction design, writing and so many more, we now have a means of crafting virtual spaces which can serve guests by extending narrative beyond the boundaries of the physical environment.

Storyteller: Bridging Cultural Differences Through Shared Experiences (A Digital, Audio and Visual, Travel Companion Experience Platform)

This is my MFA thesis. In it, I address the initial opportunity and preliminary concept for a global- scale, geolocation capable, storytelling application that will be an individualised, themed, Augmented Reality experience, incorporating the Oral Traditions, stories, and music from Indigenous Cultures and local peoples in their own source languages and translating them into the guest’s language of choice as they are walking, riding, or otherwise moving throughout the environment. This application will also double as a travel tool, allowing the content user to select from items in an informational mode, incorporating different icons, attractions, food and beverage offerings, hotels, festivals, events, etc. Finally, the guest will be able navigate through the application remotely and hear all of the curated stories and music from the comfort of their own home or classroom, with gamification that allows the guest to better understand and connect with the global community during times where travel isn’t an option.