Press Release

A new partnership brings a unique revenue-share attraction to the Ride Entertainment family of companies.

STEVENSVILLE, MD – Ride Entertainment, the Gold Standard in the attractions industry for sales and support, is excited to announce a new partnership with Longfish Leisure for all North American sales. The agreement brings the company’s Minisafari cars to Ride Entertainment’s industry-leading portfolio of attraction manufacturers.

“We could not be more excited to represent a company as innovative and unique as Longfish Leisure here in North America,” said Ed Hiller, CEO and Founder of Ride Entertainment. “Any operator, big or small, can benefit from adding this attraction to their arsenal.”

“With their established relationships across the attractions industry and experience with revenue share business models, Ride Entertainment was the clear group to partner with,” said Oliver Lintott, CEO of Longfish Leisure. “We cannot wait to work with Ed and the team to show off the versatility that our Minisafari cars can offer to American family attractions.”

The Minisafari gives young children the opportunity to navigate their own electric, scaled-down versions of Land Rover® vehicles on a custom driving course. Topping out at three miles per hour, even an unused portion of your parking lot can become an adventure!

About Ride Entertainment:

For over 20 years, Ride Entertainment has been the global leader for innovation and customer satisfaction in the attractions industry. Founded as a sales company focused on bringing the best thrill rides in the world under one roof, the company has expanded to serve every sector of the industry: sales, service and operations. Visit to learn more.

About Longfish Leisure:Established in 2010, Longfish Leisure has earned a reputation for robust products designed to withstand the rigors of everyday use in the attractions industry. To date, their products are in 20 different countries providing smiles for families the world over. Learn more at:

Share it

Join us


No comments yet